RESEARCH / 02 SEP 2025
PERFORMANCE, DECODED
The Productivity Index pilot and the role of behavioural intelligence.
A Sphaera Productivity Index beta pilot explored how gamification and behavioural data could help real estate sales teams improve.
The challenge
The pilot involved three teams and used benchmarks from three high performers to guide nine historically underperforming colleagues. The aim was to translate patterns of effective work into daily action and transparent coaching.
The approach
Salespeople saw tasks, calls and milestones reflected in a gamified progression system. Managers used a dashboard to review behaviour, engagement and performance trends without waiting for manual reports.
Early observations
The original September 2025 article reported that eight of the nine participants had generated revenue above their previous historical performance within three weeks, before the planned eight-week study period had finished.
What it means
These early results support further testing of a data-guided coaching model. They are pilot observations from a limited study, not a controlled trial or a guarantee of future outcomes.